<aside> 🎉 I’ve just released the Pro version of this template. It…

• Provides a detailed walkthrough of the important steps of preparation before you write your script.
• Breaks down the scriptwriting process into manageable chunks, aided by frameworks + checklists for the hook, effective progression, CTAs and more.

You can learn more about it here.

</aside>

1/ Pre-Production

✍️ Title Ideas

<aside> 👉 Draft at least 10-15. Use market research. See which videos are doing well relative to subscriber count. Check appearances on thumbsup.tv.

For more info on how to use the below table, click here.

</aside>

✍️ Video Title Options

🏞 Thumbnail

<aside> 👉 Examples of other high-performing thumbnails in a similar niche. Then some bullet point ideas for our own thumbnail.

</aside>

2/ Video Script

A-Roll

B-Roll

Text and Effects

🪝Hook

<aside> 👉 Show IMMEDIATELY that you’re going to deliver on the promise of the title. Explain the concept of the video within 5-10 seconds. Identify the stakes and why the viewer should care. Assure the audience that you’re going to answer their questions. Total 20-25 seconds MAX.

• I break down how I write my hooks in this thread ⚡️ </aside>

👋 Intro

<aside> 👉 This segment may not always be required. It might be useful/interesting/fun to start your video with a bunch of up-front context, or an amusing example which sets the scene for the value you’re going to follow up with. This should likely be no more than 30 seconds.

</aside>

🧨 Value